Ohio Administrative Code|Rule 1301:5-1-21 | Team advertising.

                                                

(A) For purposes of this rule,
"team" includes any group of two or more associated real estate
licensees affiliated with the same brokerage and any other non-licensed
professionals, such as administrative assistants and other professionals
specializing in real estate related fields who advertise together in a group
with a group name and that name is not licensed pursuant to Chapter 4735. of
the Revised Code.

(B) Any licensee who advertises as being part of a team
shall:

(1) Include in the
advertisement the name as prescribed in rule 1301:5-1-02 of the Administrative
Code of at least one of the licensees. The licensee is not required to include
in the advertisement the names of every member of the team;

(2) Include in the
advertisement the name of the brokerage under whom the licensee is licensed and
displayed in equal or greater prominence with the team name and with the name
of the salesperson in the advertisement;

(3) Identify as
unlicensed any unlicensed team member whose name is included in such
advertising;

(4) Include the term
"group" or "team" in the team name;

(5) Not use the terms
"realty" or "associates" in the team name.

(C) Provided the requirements of paragraph (A) of this rule are
met, photographs of members may be included in the advertisement without
disclosure of the names of all of the members in the photograph;

(D) Failure to advertise as provided herein shall be prima facie
evidence of a violation of division (A)(21) of section 4735.18 of the Revised
Code.



Last updated July 1, 2021 at 9:46 AM


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